Dr. Samer Al-Mohammad

Samer M. Al-Mohammad is a Professor of Marketing at Mutah University Business School, Jordan. Dr. Al-Mohammad holds an MBA and a PhD in Marketing from the University of Huddersfield.

An early military career, which involved training at Jordanian Armed Forces, has equipped Samer with the necessary skills, patience and discipline required for life in academia. And with over fifteen years of academic experience, Dr. Al-Mohammad had the chance to teach in a number of distinguished Jordanian universities including Mutah University and German Jordanian University. While both teaching and administrative posts have consumed a lot of his time, Dr. Al-Mohammad has managed to develop a decent research profile in several important marketing domains including; Marketing Information Systems, Marketing Knowledge, new product development, entrepreneurship, User Technology Adoption/privacy issues, political marketing, social media marketing, and Consumer Behavior.

Dr Al-Mohammad aspires for contentious personal development and career progress.